About PRO
Pitch. Respond. Offer.

PRO is where AI speed meets human copywriting genius. We're the only platform that combines a culturally smart AI copywriter with professional human writers - so you get marketing assets that actually convert, delivered at AI speed.

Unlike generic AI tools that miss cultural context and persuasive strategy, PRO gives you both: AiPRO (our conversational AI copywriter) creates your content in seconds, then human conversion experts optimize it with the psychology and strategy that drives results.

We're building the future of marketing: AI that understands cultural nuances and conversion strategy, backed by human expertise when you need it, so you can PITCH your brand, RESPOND to opportunities and OFFER your services with confidence.

The problem with most AI marketing tools is simple: they create content fast, but they can't create content that connects. They miss:

• Cultural context that makes diverse audiences feel seen
• Conversion strategy that turns prospects into buyers
• Human oversight that ensures quality and effectiveness
• Authentic communication that doesn't sound robotic
• Visual intelligence that resonates across cultures

PRO solves this with a hybrid approach: AiPRO handles the speed, humans handle the strategy.

At the heart of PRO is AiPRO - our culturally smart AI copywriter who works like a real marketing professional on your team.

Unlike generic AI that requires complex prompting, AiPRO:

• Asks strategic questions like a human copywriter would
• Learns your voice and gets better with every conversation
• Understands cultural nuances that affect buying decisions
• Creates conversion-focused content ready to use
• Works conversationally (no long prompts needed)

And when you need that extra level of polish? Our human copywriting team steps in to craft conversion-focused content and deliver it to your inbox, ready to publish.

This is the AI-human hybrid model that's changing the game.

PRO was created by BAAB Writing and Marketing Services, a marketing agency that's spent 20+ years serving diverse business owners and helping them generate over $3 billion in revenue.

After seeing how generic AI tools consistently failed to capture cultural nuance and conversion strategy, our founder Apryl Beverly built something better: an AI-human hybrid platform that combines the speed of AI with the expertise of professional copywriters.

For over a year, we tested this exact model with real clients. The results? They couldn't tell the difference between AI-generated and human-written content. More importantly, it converted like crazy.

Now we're scaling that proven approach so every business can access the same conversion-focused, culturally smart marketing that was previously only available to enterprise clients.

Together? You get marketing that converts at a fraction of the cost and time of traditional copywriting. Choose from self-service AI access, monthly human support, or full-service annual plans that fit your business needs.